Three Podcasts Friday - Three Branded Podcasts You Should Be Paying Attention To (6/21)


It's Friday which means another three podcasts to feature, who are using this medium to highlight their companies, deepen their relationships, and start conversations around topics that matter most to their customers.

Three different businesses and three very different ways to use podcasting.

The Barney's Podcast -  The Barney's Podcast - There are a few things that we want to point out for this podcast. First, it's the perfect example of using podcasting to talk about your industry. Barney's highlights trailblazers, not just in the fashion industry, but those who are leading by utilizing creativity.

The second thing that Barneys does well is making a shift in the discussions when they see fit. Here's the deal on podcasting, many think that once you start a podcast the format is set in stone. However, you can switch when needed, and that's exactly what they did for Season 3. Instead of just fashion and creativity, they took on having conversations with those making big impacts on a cultural level.

Azure FridayAzure Friday is Microsoft's podcast for, you guessed it, Azure users. Azure is a public cloud computing platform and can be used for various services such as analytics, storage, networking, and a lot more. 

So this podcast is very similar to what Amazing does with AWS, they teach their future and current user bases better ways to use their product, along with tips and tricks of current features, plus what's coming down the line.

Shopify Masters -  Shopify Masters is Shopify's podcast, focused on helping small business owners thrive. Split between stories of successful entrepreneurs and tips for growing a business, this is the perfect podcast for those who will use Shopify to build their business.

If you want to be inspired or are one who always loves to learn from those who have done it before you, then add this to your playlist (and take notes on how a business is brilliantly using this medium.)


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